today's plastic building materials market in china is very active, sun panels, solid sheet, lighting panels and other plastic materials are in line with the development trend of environmental-friendly and energy-saving which advocated by the state, plastic building materials market present a thriving scene. plastic building materials has become a wind vane of home fashion.a trend: the generation after 80s leading consumer
today's consumer market is to meet the emerging after 80 consumers. facing of this group grew up with the new information age, plastic building materials enterprises launched new marketing strategy according to their consumption characteristics, and launched a series of different styles of products to cater to the pursuit of individuality and fashion consumers.
two trends: brand accumulation lasting way
currently, the building materials are facing a serious phenomenon of product homogeneity. guide by the new consumption concept, we should understand: brand building is the cornerstone of the floor enterprise development, with quality to the brand accumulation. brands like wine, the longer it is more mellow and fragrant, so do sun panels.
three trends: groupon to win the trust of customers
groupon purchasing the lowest price, and home appliance vendors can increase sales in the short term to achieve the purpose of mutual benefit, so it is very popular. better quality products at good values is the most favored by consumers, and the online groupon give the really benefits to consumers, and satisfied consumers.
four trends: fully expanded the regional market
to break the current marketing deadlock of plastic building materials market, the secondary market, the tertiary market and the fourth market are a good starting point. in the following of secondary and tertiary cities, there is less real estate market bubble. the development of the market is relatively stable, so the health of the real estate industry will promote the development of plastic building materials industry.
five trends: the construction industry into an economic pillar
at the national set of 2011 development goals, construction industry will become one of china's economic pillar industry. with the development of construction industry, interior decoration industry will have greater development, and plastic materials as one of important materials for interior decoration will follow development.
only by correctly grasp the trend of plastic building materials industry, we can occupy a favorable position in the increasingly fierce market competition. as manufacturers of plastic building materials, we produce sun panels, solid sheets and lighting panels and other products, follow up the pace of the era development, to lead the industry progress.
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